News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals

News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals

Post by PocketRa.. » Thu, 04 Oct 2007 11:59:15

"News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals"

"The latest share numbers place the News/Talk/Sports format at the
top, pulling in an average of 17 percent of listenership among persons
age 12-plus, based on Arbitron figures for total radio listening in 92
continuously measured metros. That share number is even higher than
levels seen last spring, when the war in Iraq began. According to
Interep, more stations than ever are programming News/Talk."

http://www.thenewsletterplace.com/054strauss/issue9/article4.htm

Here comes Eduardo, with more lies!

 
 
 

News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals

Post by David Eduard » Thu, 04 Oct 2007 14:49:47



Quote:> "News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals"

> "The latest share numbers place the News/Talk/Sports format at the
> top, pulling in an average of 17 percent of listenership among persons
> age 12-plus, based on Arbitron figures for total radio listening in 92
> continuously measured metros. That share number is even higher than
> levels seen last spring, when the war in Iraq began. According to
> Interep, more stations than ever are programming News/Talk."

> http://www.thenewsletterplace.com/054strauss/issue9/article4.htm

> Here comes Eduardo, with more lies!

59% of that listening is age 55 or over.... where there is essentially no
adveertiser interest. In 25-54, the percent is less than 7% of listening to
news / talk formats....

Arbitron Spring 07.

 
 
 

News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals

Post by RHF » Thu, 04 Oct 2007 16:10:44




> > "News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals"

> > "The latest share numbers place the News/Talk/Sports format at the
> > top, pulling in an average of 17 percent of listenership among persons
> > age 12-plus, based on Arbitron figures for total radio listening in 92
> > continuously measured metros. That share number is even higher than
> > levels seen last spring, when the war in Iraq began. According to
> > Interep, more stations than ever are programming News/Talk."

> >http://www.thenewsletterplace.com/054strauss/issue9/article4.htm

> > Here comes Eduardo, with more lies!

> 59% of that listening is age 55 or over.... where there is essentially no
> adveertiser interest. In 25-54, the percent is less than 7% of listening to
> news / talk formats....

> Arbitron Spring 07.

> - Hide quoted text -

> - Show quoted text -

d'Eduardo - I Like His "Numbers" Better. ~ RHF

Your 'numbers' are Irrelevant.

Your 'market-share' will be Assimilated.

Your 'logic-and-argument' are Futile.
 .

 
 
 

News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals

Post by PocketRa.. » Fri, 05 Oct 2007 00:40:39




> > "News/Talk/Sports Tops Radio Formats, Interep Analysis Reveals"

> > "The latest share numbers place the News/Talk/Sports format at the
> > top, pulling in an average of 17 percent of listenership among persons
> > age 12-plus, based on Arbitron figures for total radio listening in 92
> > continuously measured metros. That share number is even higher than
> > levels seen last spring, when the war in Iraq began. According to
> > Interep, more stations than ever are programming News/Talk."

> >http://www.thenewsletterplace.com/054strauss/issue9/article4.htm

> > Here comes Eduardo, with more lies!

> 59% of that listening is age 55 or over.... where there is essentially no
> adveertiser interest. In 25-54, the percent is less than 7% of listening to
> news / talk formats....

> Arbitron Spring 07.

> - Hide quoted text -

> - Show quoted text -

Music formatted FMs are screwed, as they have lost Gen Y to iPods,
cell phones. etc. - terrestrial radio has no future.